And fortunately for fans, Urban Decay has only continued to lean into its signature bold look, keeping the jewel-toned eyeliners and gorgeous red lipsticks on the shelves for all of us to fawn over.Ĭurious to know how Urban Decay came to be, as well as the women behind the brand? Read on to discover the untold truth of Urban Decay. If you're someone who's been wearing Urban Decay since it launched in the '90s, chances are you've seen the brand grow throughout the years. Beloved by millions of ardent makeup fans, Urban Decay is what we turn to when we're heading out to the underground club or spending the day in the city - and we want to look good doing it. In-store pickup and alterations services available.

Shipping is always free and returns are accepted at any location. The edgy makeup brand never met a bold color or sparkling shimmer that it didn't like, which is why you can always count on Urban Decay to stand apart from the crowd. Find the latest selection of URBAN DECAY in-store or online at Nordstrom. With minimal fallout and intense color, there’s a reason why Urban Decay’s known for our eyeshadow game. Our Pigment Infusion System gives every eyeshadow its velvety texture, vibrant color, and extreme blendability. Urban Decay makeup is a staple at Sephoras and Ultas around the world, thanks to the makeup company's iconic products like the Naked eyeshadow palette and their bomb eyeshadow primer. The possibilities are endless when it comes to creating everyday subtle to smoky, smoldering looks.

Urban decay